2-Day Workshop
Ex-Ferrari
Ex-Bugatti-Rimac
Lean Six Sigma
You know the revenue.
You don't know
where it goes.
A 2-day intensive workshop where you diagnose your real financial health, identify where margin is leaking, and build a clear picture of what actually drives profit in your business.
What you leave with
Your real profit margin — per client, per product
Not revenue. The number that actually matters.
A clear view of where cash is leaking
Fixed costs, delivery costs, hidden waste
Your economic engine — what actually drives profit
Which clients, which products, which channels
A financial resilience plan
Cash runway, buffer strategy, capital clarity
The problem
Most founders know their revenue.
Almost none know if they're making money.
Profit, margin, cash flow, and capital planning are never taught. You figure it out when it's too late — when the account is dry, the opportunity is gone, or someone asks what your business is worth and you don't have an answer.
01 · Visibility
You don't know if you're actually making money
Revenue is visible. Profit is invisible. Most founders find out they're not profitable only when cash runs out.
02 · Engine
You don't know which clients or products make you money
Some clients cost you more to serve than they pay. Without margin per client, you can't know which relationships to grow.
03 · Resilience
One bad month and the business is in crisis
No buffer, no runway visibility, no capital plan. The business has no financial shock absorber.
What you learn
Two days. Three layers.
One clear financial picture.
Day 1 · Morning
Financial Visibility
How to read your real P&L. Revenue by product and client. Cost of delivery per offering. Gross margin that tells you the truth — not just the headline number.
Day 1 · Afternoon
Economic Engine
Which products and clients actually make you money. How to calculate lifetime value. How to identify which relationships to grow and which to exit.
Day 2 · Morning
Cost Structure
Fixed vs variable costs. Where hidden costs live. How to find the leaks in your delivery model before they become a margin problem at scale.
Day 2 · Afternoon
Financial Resilience
Cash runway calculation. Buffer strategy. Capital planning — how much, when, and what type. How to build a business that survives a bad month without crisis.
Day 2 · Close
Your Financial Roadmap
You leave with a completed financial dashboard across all pillars — visibility, engine, cost structure, resilience — and a clear priority list of what to fix first.
Every session
Applied to your business
This is not a lecture. Every concept is applied to your actual numbers, your actual clients, your actual cost structure. You work on your business, not a case study.
Real results
The system has been tested where it matters.
40×
Growth in 12 months
Vietnam service business — 30 to 1,200 units/month
300K
SGD saved per year
Philippines bakery chain — operational restructure
130K
SGD saved per year
Singapore marketing agency — founder dependency removed
★★★★★
"You didn't just flag challenges — you developed mitigation strategies that were both robust and efficient, ensuring we stayed on target. Your work sets a clear standard for excellence."
SW
Stanley W.
Marketing Manager · OrangeKloud · Singapore
★★★★★
"Marco crafted a strategy to boost throughput and implemented a system that significantly improved our process control. We were able to scale seamlessly while preserving the quality of our service."
AL
Allan L.
Operations Manager · Car Fresh Pte Ltd · Vietnam
What you leave with
Not slides.
Real tools.
P&L Simplified Template
Revenue by product and client, cost of delivery, gross margin, fixed costs, net profit, cash runway — all in one page.
Client Profitability Calculator
Revenue per client, cost to acquire, cost to deliver, net margin per client, lifetime value. See exactly who makes you money.
Cash Runway Model
How many months can you survive without new revenue. What buffer you need. When to raise capital and how much.
Financial Health Dashboard
A scored overview across visibility, engine, cost structure, and resilience. Your financial baseline — before and after.
Client Profitability · Example
Who actually makes you money?
Client A — Revenue SGD 8,000
+SGD 3,200 margin
Client B — Revenue SGD 12,000
+SGD 1,800 margin
Client C — Revenue SGD 6,000
−SGD 400 margin
Client D — Revenue SGD 4,500
+SGD 2,100 margin
Client C costs you money. Most founders don't know until it's too late.
Marco Iannitto
Ferrari · Rimac · Lean Six Sigma Black Belt
How it's delivered
Built by someone who has worked where failure isn't tolerated.
Marco spent over a decade at Ferrari and Bugatti-Rimac building systems that had to work under pressure, at scale, every time.
The same logic applies here — find the constraint, fix it at the right level, make it hold.
Find the bottleneck. Fix it. Make it hold.
Who is this for
For founders
ready to fix the real problem.
This is for you if...
- You're generating revenue but don't know if you're profitable
- You've never calculated your real margin per client or product
- Cash flow feels unpredictable and you don't know why
- You want to make financial decisions based on numbers, not instinct
Not the right fit if...
- You're looking for accounting or tax advice
- You want someone to do your bookkeeping
- You're not ready to look at your real numbers
If you're serious about understanding your financial engine — this is where it starts.
Availability
Choose your cohort.
No dates available yet? Join the waitlist and be first when the next cohort opens.
Questions
Before you decide.
Who is this workshop for?
For founders who are generating revenue but don't have a clear picture of their real profitability. If you've never calculated your margin per client, don't know your cash runway, or feel like financial decisions are made on instinct rather than numbers — this is built for you.
Do I need an accounting background?
No. This workshop is built for founders, not accountants. The tools and frameworks are designed to be understood and used by business owners — no financial training required. If you can read a bank statement, you can do this.
What do I actually walk away with?
A completed financial dashboard across four pillars: visibility, economic engine, cost structure, and financial resilience. A clear view of which clients and products make you money. A cash runway model. And a prioritised action list of what to fix first — all applied to your actual business numbers.
How long are the sessions?
Two full days, 4 hours each with a 15-minute break. Intensive enough to go deep, short enough to keep it actionable. You'll work on your own business numbers throughout both sessions.
Should I do Engineer Your Business first?
Not necessarily. If you already know financial health is your main bottleneck, you can come directly to this workshop. Engineer Your Business is for founders who aren't sure what their main problem is yet — it gives you the diagnosis across all three risk layers. This workshop is for founders who already know financial health is where to focus.
Reserve your seat
Your numbers should be
working for you.
Two days. A clear picture of your real profitability. The tools to fix what's leaking.
See available cohorts